Posted 01/11/2021

Tech Solutions all SMEs Need to Know in 2021


Tech Solutions all SMEs Need to Know in 2021

2020 has been a good year for the IT sector as we have seen all facets of business and life shift to online as a result of COVID-19. This trend is set to continue into 2021 and beyond. 


In 2021 small businesses will need to adapt to both existing and new technologies. It is therefore crucial that business owners become familiar with each technology and how it can benefit their businesses. 


Below we explore 7 of the biggest emerging business tech must haves


1. Big data allows businesses to extract valuable insights from its data to improve business efficiencies. This empowers business owners to make important business decisions based on accurate information. Examples of the ways businesses can make use of data are financial information to find new ways to increase their income, or customer data to help target the right customer or find new markets.  



2. Cloud technology gives small businesses the computing power that was once only accessible to big businesses. With cloud, businesses can operate many business functions on a single, integrated platform with access to their data available anywhere, anytime and on any device, and at a much-reduced price point. 


Financial management is one of the most popular uses of cloud. Online business management and accounting systems allow businesses to automate their manual business processes, increase data accuracy, control and streamline their approval processes. Cloud software can also be used for marketing, HR and sales, and many other key business functions. 



3. IoT (Internet of Things) refers to communication that is possible when multiple devices are connected to each other through the Internet. Some of the benefits of this technology for businesses is improvements in efficiencies and cost-effectiveness. An example of a real world application of the technology is with inventory management where IoT is used to accurately track stock numbers and in turn reduce wastage. 

 

4. eCommerce enables consumers to shop for goods and services over the internet and for the transfer of data and money in a transaction. 


eCommerce expands the reach of a business to consumers across the globe, thereby increasing its customer base. It also gives businesses the ability to create better and more personalised shopping experiences, and ultimately increase revenue. 


5. Web Development refers to the building and maintenance of websites. It is the work that happens behind the scenes to ensure a website is attractive and performs seamlessly. 


A website is beneficial as it helps your business look more professional and credible, you can also use your website to sell your products online and obtain leads from online visitors. 


6. Business intelligence (BI) is an array of software and tools that businesses can use to analyse raw data. BI can help businesses make more informed decisions by looking at historical and current data such as consumer behaviour. It also helps to provide competitor benchmarks that businesses can use to boost performance. BI can also be used to spot market trends.


7. Content management is defined as the end-to-end process of sourcing, creating, managing and delivering content such as blog posts, email and social media. Content can be used to promote your business products and services without hard selling. Through content marketing you can also position your business as an expert within your industry, whilst exposing your business to new prospects and a larger audience. 


To survive, businesses need to adapt to an ever changing IT landscape. 


Serv, the leading SME B2B marketplace, has tech service providers available on the platform to help you navigate all your tech needs and ensure your business growth. 


Find your IT Service Provider


How Serv Can Help You 


The benefits of signing up to the Serv marketplace is that leads or potential customers come to you. Once you have secured your leads all you have to do is convince them why they should choose your business over your competitors.


Serv gives small B2B businesses a platform to shine and compete with big corporations. Join Serv now for as little as R125 per month and get qualified leads straight to your inbox.



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