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Happy People Marketing

Marketing and Advertising
Johannesburg, Gauteng, 2068

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Year Established

About Happy People Marketing

Happy People is a South African, black woman-owned entity that offers international broad-based communication services. We provide our clients with insightful concept, brand, environment, and product development services that are inspired by trend research, guided by strategy, and executed through innovative concepts. We are a team that uses its 

collective experience and expertise to find effective business solutions. Our skills are complimented by a team of subcontractors who specialize in various industry related services. Coming from many diverse backgrounds and cultures, making a unique blend who has the ability to service clients across spectrum of fields. Together we strive to bring out the inner HAPPY YOU!

Our key areas of focus and experience are: 

PR, BRANDING, EVENTS MANAGEMENT & PRODUCTION – taking into account our clients needs and always meeting their requirements. Happy People, has extensive experience in working with the public and private sector.

What Differentiates Us

Developing a strategy that is suitable for our client's image and its products.  As communications specialists, we understand that the power of developing a brand goes well beyond a logo.  It is about creating a pre-determined set of unconscious associations – “an aura” – that is consistent for all who encounter the brand. For a new business, we will conceptualize and develop a corporate identity and strategy that best suits our clients and consumers' needs as well as gives it an edge over its competitors. We also develop a comprehensive, customized program that integrates and aligns PR with other branding efforts and overall company goals. We develop and execute a strategic plan, message development, and tactical campaigns that build on your positioning initiatives to generate constant,  wide-ranging media coverage. The first step is to understand your position in the market and the media. Our style of work is collaborative, thus ensuring we meet your every need. 

Key Profiles

Portia Motale (MD & Creative Director)

The organization is shaped by the leadership of the business that spans almost 20 years in multi-media communication. Its founder member,  Portia has extensive experience in business as well as the corporate world. She obtained a bursary to study at the Red and Yellow School of Advertising and then completed her Diploma in Advertising with Specialization in Graphic Design at the AAA School of Advertising coupled with a few Post-Graduate Management courses with MANCOSA.  Her career kick-started after winning a class competition for the best brand design for the Cape Town Festival which was applied on all collateral material - from print to above the –line activations. Her involvement with companies such as Penta Publications, Mafube, Government Communications & Information Services, A-Z Publications where she Hosted and produced an online talk-show – Giselle & Portia Made in SA. Portia was also featured in Cosmopolitan  Magazine- In People on The Move. Her last corporate venture was with Thebe Investment Corporation as a Marketing Manager; all that has left Portia with more than 18 years of experience in the industry across a spectrum of fields including Branding, Publishing, Marketing, Communications, Advertising, Graphic Design, Production, IS0 9001 Quality Management & Training. With creative leadership style ensures workers and clients are kept HAPPY!

Happy People Marketing Specialties

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