Factors that influence customer service

Any organization in any industry has one common goal: to satisfy their customers. Customer satisfaction is a metric that measures how happy customers are with a business’s products, services, and capabilities. It’s a reflection of how a customer feels when interacting with your brand: poor customer satisfaction leads to negative reviews, while satisfied customers will help you build your brand.

So what are the factors that influence customer satisfaction? The three major factors that affect modern customer satisfaction are customer understanding, service, and technology. By tapping into these factors, you can provide positive, consistent customer experiences and create real customer loyalty.